The newest addition to the longstanding Mac/PC campaign feels like a straw dog in an otherwise stellar campaign. I’ve said before that I consider this campaign from LA-based agency TBWA Chiat Day one of the best in advertising history. Smart. Funny. Brilliantly simple. And perfectly cast. And I stick by my claim. But this new…
My first novel, which I coauthored with New York Times bestselling author, Orson Scott Card. The book is based on a screenplay I wrote that was based on a short story Scott Card wrote. It sounds complicated, but suffice it to say that Scott Card and I expanded his original story into something I’m very…
Hot sauce ads are a dime a dozen. And the strategy is always the same: Whoa! This is some really hot sauce. Fire. Fire alarms. Sprinkler systems. Burnt moustaches. It’s all been done. Personally, I think many, if not most, of the hot sauce ads I see are spec, meaning created without the client’s knowledge…
A few months ago I discovered a wonderful little creative shop in Denver called Sukle Advertising & Design. They do quite a bit of government-sponsored work, like for water preservation or anti-smoking initiatives. I’m hoping they get a more substantial client soon. They seem to have some nice talent over there — as evidenced by…
Here are what I consider the best and worst spots of the Superbowl. Overall, I thought this was a slightly above average year. There were a few that shined as well as a few that bombed, as there are every year. I say ‘slightly above average’ only because I went into this with such incredibly…
Check out this spot from Pure Inventions, a “unique line of fruit and tea extracts.” Done by Grey in New York. I love the song. It’s called “Rainbow” by Marshall Altman. I couldn’t find the song online so Marshall was kind enough to send it to me. Thank you, Marshall.
